Marketing Budget Calculator
How much should you spend on marketing? Get a data-backed recommendation by stage, industry, and goal — with a full channel breakdown.
Your business inputs
$
Growth ($1M–$10M) benchmarkIndustry norm: 10–15% of revenue (+3% industry adjustment)
Recommended budget
Total annual marketing budget
$77,500
$6,458 / month · 15.5% of revenue
Conservative
$50,000
10% of rev
Recommended
$77,500
15.5% of rev
Aggressive
$90,000
18.0% of rev
Budget by channel
Full channel breakdown
Paid Search22%$17,050
Paid Social20%$15,500
SEO & Content18%$13,950
Email Marketing12%$9,300
Events8%$6,200
PR & Comms8%$6,200
Tools & Tech7%$5,425
Other5%$3,875
A budget without a workflow map is guesswork
Book a free call — we'll show you where hours and dollars quietly leave the business before they show up in a spreadsheet.